As with many industries, COVID forced the insurance industry too to adopt a hybrid workforce. This customer wanted to switch from traditional employee training to blended learning methods to train more distributed and diverse teams.
They wanted to start with the eLearning modules and then move to virtual ILTs and job-aids as part of phase-2. As inputs, their SME gave us content in the form of PowerPoint presentations, Word documents, questionnaires and a few external links.
We used Bloom’s Taxonomy to build the learning objectives and test the learners knowledge at the end of the program. We also used a combination of John Keller’s ARCS and Robert Gagne’s 9 Events of Instruction to fill any gaps left in instruction.
Our ID team had to build scripts using their content (including external links) then build storyboards which are essential to our process of development. Our development team used an audio-driven approach to build the eLearning in phase-1. This helped to minimize the content overload for the learners by showing only the important bits on-screen and supporting it with narration audio. We made use of scenarios with in-line questions and interactions to give the learners an opportunity to virtually experience various work –related situations and to let them figure out solutions on their own.
As our visual design strategy, we went with a clean, lean looking interface and a media strategy to match its modern look. Strong photographs formed the canvas on which the content was neatly laid out.
We proposed Articulate Storyline as the tool of choice to build the eLearning program for the development workflow, reusability of content and the flexibility it offers.