Late in September and early in October I made my way to the MGM Grand in Las Vegas NV along with 2800 other learning, eLearning and Training & development enthusiasts for the eLearning Guild’s DevLearn 2015. I have been to a few of these, but this year’s event was huge – everything right from the keynotes, the sessions, the pre-conference workshops, demo-fest, the expo et al. The buzz is this was the biggest DevLearn ever – I would not be surprised if that were true.


Ambient Insight’s 2012-2017 Worldwide mLearning Market Forecast, as far back as 2012, showed that the market for mLearning products and services had touched $ 5.3 Billion. Even then the impending explosion in smartphone adoption was obvious so the report claimed that by 2015 this segment would touch $ 8.7 Billion, a healthy 18% CAGR. Reality has comfortably outstripped even this forecast with the most recent estimates putting this market at $ 9.1 Billion now.


With every passing day, people are striving harder to perfect the way in which they transfer or retain knowledge and in the process make the learning activity simpler. Though we are aware that retention of knowledge happens more effectively when it is done subconsciously, the preferred method of teaching or learning would still be the one where people learn without them really feeling that they are in the midst of a learning process.